Who we are

About Us

We’re not a company—we’re a team of financial professionals from diverse backgrounds who came together with a shared purpose: to promote financial awareness through education, open dialogue, and storytelling. Each of us has seen how financial literacy—or the lack of it—can shape lives in powerful ways.

That’s what inspired us to create Forthright Minds. We’re not here to give advice or push products. We’re here to share real experiences, lessons learned, and insights from our own paths in finance.

The word forthright (ˈfɔːrθˌraɪt) is defined by Merriam-Webster as “free from ambiguity or evasiveness: going straight to the point.” To us, it means being honest, clear, and direct—and that mindset guides everything we do. Through blogs and educational content, we aim to make financial topics more approachable, less overwhelming, and genuinely useful.

What We Share

We lead with education—because informed people make empowered choices. Through blogs and personal stories, we break down financial concepts in a relatable way. Yes, we offer financial solutions, but only after building understanding and trust. We don’t pitch. We teach first, then guide toward what fits.

Our Affiliation

We’re proud to be part of World System Builder, a movement committed to transforming financial literacy across North America. Their mission to educate 30 million families by 2030 aligns perfectly with our values and purpose.

Rooted in Calgary

From our home base in Calgary, we’re building a space where individuals, families, and small business owners can explore financial topics without pressure—just honest stories and thoughtful perspectives from people who care. We don’t sell illusions. We share experiences. Because when it comes to your future, understanding is everything.

Explore Our Financial Literacy Blog

Take charge of your financial future with real-world insights, strategies, experiences and practical tips. From saving and investing to insurance and debt management, our blog is your go-to resource for smarter money decisions.

Start learning today and build the confidence to make informed financial choices.